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In the assessment phase of the design process we help you determine your technical and end-user needs as well as clearly identify both your project objectives and constraints. At this stage of the project it is essential that our designers visit the field to spend time with your end-users, observing their lives and conducting interviews. Following our initial field research we evaluate existing technology solutions and explore a wide range of new concepts with the goal of proposing the technical approach most likely to accomplish your goals. Finally, we help you evaluate the root-causes of the problem you are working to address as well as assist you in selecting the best possible next-step to ensure your success.
Design Development focuses on product/technology research and development. Catapult Design employs a creative approach to product development that begins with product concept generation and evaluation based upon our findings in the Needs Assessment Phase. After working with you to select the most promising design concept(s) we proceed to prototyping and testing – this stage is iterative: we build, test, and build again based upon what we have learned. This cycle repeats until a viable design is produced and we can then move on to design documentation before finally delivering the end product to you.
Implementation is often the most challenging stage of any developing world technology initiative: how do we get the product to the people who need it? how do we then get the people to purchase it? to use it? to build businesses around it? Catapult Design can help you with these considerations and many more. From establishing manufacturing processes to implementing distribution chains and developing culture-specific marketing strategies, our experience in bringing products to market in emerging economies will prove instrumental in ensuring the success of both your product and your mission.
How do you prove that your product performs as you believe it does? Evaluating real impact is a vital and yet often overlooked part of any product introduction. This unique Catapult Design service offering emphasizes strategies for defining, collecting, and analyzing environmental, social, and/or economic data for use in evaluating the efficacy of a product. We work with you to define appropriate metrics that will prove how effective, and valuable, your product is. This data frequently proves instrumental in efforts to improve your product, secure additional funding, and to establish your design as a proven and recognized success.
No matter where you are in the development process, our labs provide a hands-on approach to practice and apply the principles of human-centered design in a small-group environment. Each lab corresponds with a challenge entrepreneurs and organizations face within each phase of development and are designed for incubators, entrepreneurs, companies, conferences, small teams, and non-profits.

New research from the Arab Advisors Group on Egypt's Internet and Datacomm market shows that Egypt's Internet market is growing strongly.
Spurred by infrastructure based competition and government initiatives, Egypt's Internet accounts are projected, by the Arab Advisors Group, to grow at a Compound Annual Growth Rate (CAGR) of 23.7% between 2003 and 2008. We project Internet accounts to grow from around 647,000 by end of 2003 % to reach around 1.9 million by end of 2008, a penetration rate of 2.5%. Internet users are expected to grow from 1.94 million by end of 2003 to reach 5.6 million by end of 2008, a penetration rate of 7.4%. Egypt's subscription-free Internet service has generated revenues amounting to US$ 66.2 million between January 2002 and August 2004.

A new report, "Egypt Internet and Datacomm Landscape Report 2004" was released to the Arab Advisors Group's Media Strategic Research Services subscribers on December 5, 2004. This report can be purchased from the Arab Advisors Group for only US$ 850. The 86-pages report, which has 61 detailed exhibits, analyses the Egyptian Internet and datacomm market, its operators, content providers, value added services and its revenues and growth patterns. The report also includes 5-year historical information and 5 year projections of over 45 relevant indicators on the market. The report's TOC can be received from the Arab Advisors Group upon request.Any investment in this report will count towards an annual Strategic Research Service subscription should the service be acquired within three months from purchasing the report.
The investment can also count towards attending Arab Advisors' second annual Media and Telecoms Convergence Conference on June 11 & 12 2005. More information on the conference can be seen at http://www.arabadvisors.com/Convergence/schedule.htm. Alternatively contact the Arab Advisors Group for full information on the conference, agenda and sponsorship opportunities.
"The Internet and Datacomm markets in Egypt are fully competitive, where market liberalization started in 1999. The licensing framework is a three-tier one. There are currently 4 Class A licensees (carrier level Internet providers) and 8 Class B licensees (Public Data Network providers). By end of September 2004, the Class C licensees reached 186. These are Internet Service Providers that obtain leased lines from Class A licensees." Ms. Serene Zawaydeh, Arab Advisors Senior Research Analyst wrote in the report.
"The Ministry of Telecommunication and Information Technology (MCIT) has launched several initiatives to accelerate the growth of the Internet market, by making the service affordable to end users. The Free Internet Initiative, which was launched in January 2002, has enabled users to access the Internet from any phone line, without the need for a dial up subscription, and for the cost of a local phone call, which is EGP 1.23 (US$ 0.2) per hour. The total number of unique dialers has reached 1,013,459 by end August 2004, with a total of 782,011,194 minutes. The subscription-free Internet service has generated revenues amounting to US$ 66.2 million between January 2002 and August 2004." Ms. Zawaydeh added.
Broadband enabled value added services are also starting to mushroom in Egypt: The Central Bank of Egypt has licensed 12 banks to provide E-banking services. The services include phone and mobile banking as well as Internet banking services. Egypt's e-government portal provides several e-government services.